We recently launched a new brand program and web site for Wheels, Inc. that really gets our motor running.

A pioneer in fleet management services, Wheels is one of the largest – and most admired – private professional services companies in Chicago. The new site breaks with B2B interactive norms by providing a "big picture" view of Wheels’ deep talent pool, operational excellence and unique culture.

We used approachable illustration and intuitive animated storytelling to clearly communicate Wheels’ services and expertise. Throughout the creative process, Designkitchen was able to effectively transform and translate complex information into simple, easy to follow concepts that translate the company’s services into value propositions that are highly relevant to customers and prospects.

Powered by the Kentico Content Management System (.NET), the new site enables Wheels employees to quickly and efficiently update site content–maintaining a fresh and interesting user experience.